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Symposium 2: Franchising Your Business Part 2 (separate fee required)
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11:00 AM - 2:00 PM
Room 512 |
Presented by: Kay Marie Ainsley, Managing Director, Michael H. Seid & Associates
If you are thinking about expanding your current business through franchising, this symposium will provide the opportunity to learn from experts in the field. Click here for more details.
Sponsored by   Accredited
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10 Commandments of Franchise Sales (repeat)
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11:00 AM - 12:30 PM
Room 513 |
Presented by: Max Schott, II, Principal, Gray Plant Mooty and Gaylen Knack, Principal, Gray Plant Mooty
The legal issues related to selling/awarding franchises should not be a mystery. A franchisor should be able to meet its sales goals with complete confidence that it did so in full compliance with the law. This session will help every franchisor understand the legal aspects of franchise sales with a focus on ten simple and common sense rules to implement as part of your sales compliance program.
Sponsored by
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Choosing the Right Franchise
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11:30 AM - 12:30 PM
Room 511A |
Presented by: Bryan W. Dillon, Esq., Partner, Singler & Dillon, LLP
With thousands of franchise opportunities to choose from, choosing the one that's right for you can seem a daunting task. This seminar will guide you through the various factors you should consider when choosing the franchise that suits you best, and explain how an objective approach to selecting a franchise can help you select the business you can successfully manage, market and promote.
Sponsored by 
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EXHIBITOR PRESENTATION
Expand your Franchise in China
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11:30 AM - 12:30 PM
Booth 151 |
Presented by: George K Chu, Chief Operation Officer, ChinaNet Online Holdings, Inc.
China has already become the second-largest franchising market in the world only behind the United States and the most promising destination for those overseas franchise systems aiming at the far eastern region. So far, the history of franchising in China is only a little more ten years' old and there have already been more than 1,900 franchises successfully developed locally. Do you looking to expand into a new market? Is your business close to saturation or with fierce competition in your country? Now it's the time to expand your franchise in China! Comes hear about the opportunities that exist.
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Oportunidades en Franquicias para Hispanos y Latinos (Sesion repetida)
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1:00 PM - 1:30 PM
Booth 151 |
Presented by: Jose Torres, Partner, BuscaTuFranquicia.com
Conozca cuales son las mejores franquicias y oportunidades de negocios para Hispanos y Latinos en estos momentos y qué criterios hacen que sean adecuadas para hispanos. Descubra cuales son las categorías con mayor atractivo para actuales y futuros emprendedores Hispanos.
Sponsored by 
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Collaborative Franchising: Franchisor Best Practices in Protecting and Evolving the System
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1:00 PM - 2:30 PM
Room 513 |
Presented by: Brian Schnell, Partner, Faegre and Benson
During this session we intend to have a spirited discussion on franchisor and franchisee communication, and how the human element of franchising affects the success of the system. When franchisees struggle, revenues suffer, morale takes a dive and franchisee disputes rise, all of which hurt the franchisor's credibility. We also will discuss how franchisors can collaborate with franchisees without giving up their decision-making ability.
Sponsored by 
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Navigating the Buying Process: What to ask before you invest
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1:00 PM - 2:00 PM
Room 511A |
Presented by: Jason W. Power, Esq., Partner, Shelton & Power, LLC
Prospective Franchisees will learn the ins and outs of buying a franchise. Attendees will learn what to think about when buying a franchise, what to look for in an FDD, how to prep for life as a franchisee and the overall how to survive the franchise relationship.
Sponsored by 
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Franchise Opportunities for Hispanics and Latinos (Repeat)
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2:00 PM - 2:30 PM
Booth 151 |
Presented by: Jose Torres, Partner, BuscaTuFranquicia.com
Learn which franchises offer the best business opportunities for Hispanics and Latinos in today’s market. What criteria makes them the right fit for Hispanics. What are the hottest categories for aspiring and existing Hispanic entrepreneurs.
Sponsored by
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Franchise Lead Conversion: A Smooth Transition from Online to In-person
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2:30 PM - 3:30 PM
Room 512 |
Presented by: Paul Segreto, President and CEO, franchiseEssentials
Franchise marketing for today and tomorrow must be technologically advanced to attract a more sophisticated, educated (and cautious) franchise candidate than the franchise industry has ever seen before. An evolving trend highlights the increasing number of transitioning, highly-skilled and educated business professionals and corporate executives exploring franchising as a career alternative while already successful street-smart entrepreneurs investigate franchising, perhaps for the first time, as part of their diversification and expansion strategies. It's the transition from the virtual world of social media and digital marketing to: email, phone calls and in-person visits that need to be seamless. Franchise candidates should not perceive any variation in messaging when transitioning to one-on-one interaction within the franchise sales process. Key takeaway: people buy from people, and technology does not sell franchises.
Sponsored by 
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Buying a Franchise
Franchisors Seeking Growth
Franchising Your Business
Three Party Franchising 
Franquiciando para el Inversionista Hispanoamericano